The 2 Commas Journal

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Written by Josh Comrie. New thinking on strategy, wealth, and the founder life. Every week in your inbox, free.

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Find what matters to you

Josh writes across six key areas. Pick the one you're thinking about most right now.

🤝

Leadership, character and values

How great founders think, lead, and show up

🚪

Exits, deals and timing

How to plan, execute and negotiate the exit you actually want

⚖️

Decisions and trade-offs

The hard calls that define businesses and the people who build them

AI is removing the bottom rung. Who backs this generation?

Not a money problem: what Health NZ reveals about your business

Curiosity is the founder edge that hard work alone can't replace

Browse here>>

Your moat has moved: what NZ founders need to protect now

The Iron, Silver and Golden Rule of selling your business

The succession problem that quietly kills your exit value

Browse here>>

Your moat has moved: what NZ founders need to protect now

The Iron, Silver and Golden Rule of selling your business

The succession problem that quietly kills your exit value

Browse here>>

💰 

Wealth and identity

What money means, what it changes, and what it doesn't

📈

Strategy and growth

What money means, what it changes, and what it doesn't

💡

Philosophy and principles

The ideas and frameworks that underpin how Josh thinks about business and life

Rich vs wealthy: the distinction that changes how you build and exit

Your moat has moved: what NZ founders need to protect now

The Iron, Silver and Golden Rule of selling your business

Browse here>>

Your software stack is a generation behind. Here's the test

The hire you keep delaying could be the one that saves you

How playing hard to get helped this founder sell for a premium

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The beginner's mindset: why experience can be the thing holding you back

1 million downloads: what it actually took to get here

Your job might be the smartest way to fund your first business

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LATEST FROM JOSH

Your software stack is a generation behind. Here's the test strategy and growth

Most of what you're paying for in your software stack is about to be worth a fraction of what you pay for it.

Have a quick look at your stack. The CRM, the accounting platform, the project tool, the ...

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Not a money problem: what Health NZ reveals about your business leadership | character | values strategy and growth

I received an email this week from a political group with the headline: an American health policy academic, Ezekiel Emanuel, telling us our health system was "solidly middle" by rich-country standards...

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Your moat has moved: what NZ founders need to protect now exits | deals | timing strategy and growth

In 1975, intangible assets made up 17% of the value of S&P 500 companies. Things you could touch - factories, equipment, inventory accounted for the rest. By 2025, that number had completely inverted....

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The succession problem that quietly kills your exit value exits | deals | timing strategy and growth

There's an old saying in family business: shirtsleeves to shirtsleeves in three generations.

The first generation builds it. The second maintains it. The third destroys it.

This is equally true whet...

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The founder bottleneck: why being needed is killing your exit value exits | deals | timing strategy and growth

There's a scary underlying concern for so many founders I know, it sounds a little like this:

"No one else can run this like I do."

Founder bottleneck is a real thing.

They're still the approval la...

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The hire you keep delaying could be the one that saves you strategy and growth

A mate (and podcast guest!) of mine once described running his rapidly scaling business as feeling like he was "strapped to the front of a freight train - an unstoppable force that you just can't jump...

Continue Reading...
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